Dealised Group Buying Platform Raises $5.3m From Singtel Innov8 and Yuuwa

Mick Liubinskas | September 25, 2011 | Pollenizer News | 2 Comments |

We’re happy to announce that Dealised have raised $5.3m From Singtel Innov8 and Yuuwa

Big congrats to the Dealised team in Pollenizer for an amazing year. From starting the company to growing some great customers and now closing this funding from excellent investors, it’s a hard job, done well. Hat’s off to Oliver, Andy, Serdar, Kevin, Fleur, James, Jon, Clare, Bree and Phil.

Huge welcome to the Dealised team into the Pollenizer hive.

Now the really hard work begins.

 

Here is the official media release;

Australia: Dealised raises A$5 million in Series A funding led by SingTel Innov8

Dealised platform powers group-buying market leader Spreets

UK (TBC): Dealised, leading group-buying platform solution names

new VP to lead European expansion

Dealised partners have already beaten Groupon
SINGAPORE | SYDNEY I LONDON (July ##, 2011) – Dealised, a group-buying platform solution innovator, has announced (S$6.5 million) – (A$5 million) – (£3.5 million) in its Series A funding to accelerate the global roll-out of its solution platform. Led by SingTel Innov8, the SingTel Group’s corporate venture capital fund, Series A also included Yuuwa Capital LP, an Australian-based venture capital firm. Dealised is the first to offer this group-buying platform solution in Asia. Dealised will use its regional Asian headquarters in Singapore to drive global business expansion and develop mobile group-buying solutions.

Dealised is already working with several UK-based customers, including The Daily Telegraph, as well as leading media owners Mecom in Scandinavia and with customers in Australia/New Zealand, the Middle East and the US. Companies, including media firms, mobile operators, retailers and others, use Dealised’s technology and services platform to create and manage their own deals. A firm can have a dedicated group-buying offer running within weeks, without significant upfront costs.

Dealised also announced the appointment of veteran telecommunications executive, Jonathan Marchbank as Chief Executive Officer. Mr Marchbank has worked in the US and Asia for the past 20 years, with both mobile operators and device manufacturers.

Dealised partners in Australia and Scandinavia have already beaten Groupon and Living Social; our partners now dominate their respective market. With our platform, partners quickly create and manage regular offers for their customers, maintaining revenue and relationships at risk from Groupon-like clones. We are busy repeating that successful formula in other markets,” noted Mr Marchbank.

Mrs Yvonne Kwek, CEO of SingTel Innov8 said, “Dealised’s platform and market knowledge offers publishers, media companies and telco companies the opportunity to generate better value for their customers through innovative group-buying services.”

“The most exciting trend is in mobile, especially in Asia, and we see the volume of group-buying transactions on smartphones and other mobile devices growing exponentially over the next couple of years. Our operations in Singapore, as the business hub for Asia, are where we will focus on mobile growth,” concluded Mr Marchbank.

Dealised is one of the earliest entrants into what is a very young industry. It was created in late 2009 to power Spreets, an Australian deals site, which quickly became a market leader. Spreets was acquired by Yahoo7! in Australia in 2010 for A$40 million.

Other Dealised investors include Sydney start-up incubator, Pollenizer and a select number of angel investors. These investors bring a great depth of managerial experience, with backgrounds in digital media, e-commerce and mobile. The company will use the A$5 million from this fundraising to grow its base in Asia and in Europe, and to develop mobile group-buying solutions.

Media Contacts

 

Patrick Keenan (for Dealised)Phone: +65 9822 0103

Email: patrick@litmuspr.com.sg

 

~~~

About Dealised Pty Ltd

Dealised is an Australian-based company offering a group-buying technology services platform. Dealised partners – media, telecommunication firms, retailers and others – use the platform to diversify and increase revenue, and strengthen customer relationships.

The business and platform began in Australia in 2009, powering a business called Spreets, now Australia’s leading group-buying player. In 2010 Yahoo bought Spreets exclusively for their Australia and New Zealand business (Yahoo7). The company’s technology and expertise was retained and is now offered as a Dealised package to companies around the world. Dealised is powering millions of dollars in deals each month in 15 countries and in over 100 cities.

The team behind Dealised are pioneers in the group-buying and social commerce industry globally, with backgrounds in digital media, e-commerce and mobile. Investors include Sydney start-up incubator Pollenizer, SingTel Innov8, a wholly owned subsidiary of the SingTel Group and Yuuwa Capital based in Perth, Western Australia, as well as individual investors.

About SingTel Innov8

SingTel Innov8, a wholly-owned subsidiary of the SingTel Group, is a corporate venture capital fund, with its own set of decision making, approval and funding processes. It has an initial fund size of S$200 million. SingTel Innov8 focuses its investments on technologies and solutions that lead to quantum changes in network capabilities, next generation devices, digital content services and enablers to enhance customer experience. It works closely with the ecosystem of leading innovators, developers, government agencies, R&D and capital providers to bring cutting-edge technologies and solutions to the various markets the SingTel Group operates in.

About Yuuwa Capital LP

Yuuwa Capital LP is a $40 million early-stage venture capital firm based in Perth, Australia.  Yuuwa Capital is supported by the Australian Government through the IIF program, and private investors.  Yuuwa seeks to invest in businesses where it can provide both capital and expertise to help founders, management and early investors turn good ideas into great companies.

 

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Hey I'm Mick, Pollenizer Co-founder & Mr Focus. I've learnt so much in the last ten years working on startups: - Focus makes everything easier, better, stronger; - You can't learn by thinking, only by doing; Team are critical; - Success is more about character than ideas. I love startups. You learn very fast and you can make an impact with one days work. You work with motivated, optimistic people. You see the first ideas, first products, first customers, first revenue. Some past businesses I've worked on include Spreets, Dealised, Oomph, WooBoard, Posse and Coachy. In my spare time I surf, play soccer, play basketball, have been known to partake in really bad karaoke, love travel, cooking and being a Dad.
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